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Marketing Coordinator

Grand Rapids, MI 49504

Posted: 05/24/2024 Industry: Office Job Number: HS62358524 Pay Rate: $25 / hour

Job Description

Company Overview: 

We are a Michigan-based staffing agency with over 30 locations across 5 states. As an independent agency, we take pride in our local ownership and commitment to serving our communities.  We excel at sourcing both skilled and unskilled temporary positions in manufacturing, light industrial, warehouse, and production environments.  

Our mission is simple: DO GOOD. We strive to make a positive impact on our co-workers, with our candidates and clients, and in our communities every day.

Position: Marketing Coordinator

Compensation:   $45,000/$50,000/year

Location: Grand Rapids, MI

Key Character Traits We Value:

  • Grit: Perseverance, determination, and resilience.
  • Curiosity: A desire to learn and adapt in a dynamic industry..
  • Humility: A willingness to listen, learn, and grow.
Objectives of this role
  • Assist in developing and implementing the company’s marketing  strategy
  • Ensure that all marketing efforts serve immediate and long-term business goals by identifying and executing improvements for processes, content, and strategy
  • Prepare marketing activity reports and metrics for program success
  • Compile market research, forecasts, competitor analysis, campaign results, and consumer trends
  • Support the development and maintenance of internal tools, including templates, sales enablement kits, and signage
  • Build knowledge and education regularly through workshops, research, and seminars, and share best practices and local marketing tactics with team members
  • Support internal stakeholders by establishing and evaluating marketing strategy, setting objectives, organizing approval processes, and updating project boards.
  • Communicate campaign objectives, timelines, and deliverables to internal stakeholders and provide instructions for usage and promotion
  • Plan meetings, events, conferences, and trade shows by identifying requirements, establishing contacts, developing schedules and assignments, and coordinating outbound marketing lists.
  • Maintain inventory of sales support materials, ensuring all are current and accurate, and coordinate the creation of new materials when necessary
  • Continually seek new sources of prospective customer data and provide recommendations to leadership
Required skills and qualifications
  • 1-2 years of experience in marketing coordination or similar role
  • Knowledge of traditional and digital marketing, content marketing, social media marketing, and basic design principles.
  • Experience using data analytics software for research
  • Excellent communication and presentation skills
Preferred skills and qualifications
  • Bachelor’s degree (or equivalent) in marketing, advertising, or communications
  • Familiarity with Asana project management system and HubSpot platform
  • Working knowledge of design and email practices
  • Experience in budgeting and forecasting

Why Join Us?

  • Impact: You’ll make a difference in people’s lives by connecting them with meaningful employment opportunities.
  • Growth: We offer professional development and advancement opportunities.
  • Community: Be part of a company that genuinely cares about its communities.


If you’re ready to contribute to our mission and thrive in a dynamic environment, we’d love to hear from you! 

Apply now and let’s DO GOOD together! 

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About Grand Rapids, MI

Ready to embark on an exciting career journey in the vibrant city of Grand Rapids, Michigan? Explore our latest job opportunities in this dynamic region that boasts a thriving job market and a welcoming community. Known as Beer City USA, Grand Rapids is home to an array of craft breweries, stunning art galleries like the Frederik Meijer Gardens & Sculpture Park, and impressive cultural attractions such as the Grand Rapids Ballet and the Grand Rapids Symphony. With its lively downtown area, renowned restaurants serving up local delicacies like pasties and Michigan cherry pie, and picturesque outdoor spaces like Millennium Park and John Ball Zoo, Grand Rapids offers a perfect blend of urban amenities and natural beauty for professionals looking to advance their careers in a charming and growing city. Dive into our job listings and discover the opportunities waiting for you in Grand Rapids!